GREENSS GODDESS
Greenss Goddess is a meal prep company specialized in Macro-Dense, Protein Packed Meals, including Vegan, Keto, and Gluten Free options. Based in Orange County.
OVERVIEW
Greenss Goddess is a meal prep
company specialized in Macro-Dense,
Protein Packed Meals, including Vegan, Keto, and Gluten Free options.
Based in Orange County.
CHALLENGE
Create a new logo. Design a website home page. Develop three screens for the mobile app.
TOOLS
Logo: Adobe Illustrator
Website: Adobe Photoshop
Mobile App: Figma
PROBLEM
Company seeking a fresh, eye catching design to help the users recognize and correlate the products to the company itself.
SOLUTION
New detailed logo with user friendly font. Utilizes the psychology of presenting dark orange colors to stimulate the appetite of thviewers. Incude the orange shape and fork to encompass the location and operation of the company.
USER PERSONA
OLD LOGO:
NEW LOGO:
- Shape of an orange for immediate association with the location of the company: Orange County.
- Shape of a fork inside the letter G to direct the association of the product to the company: Meal Prep.
- User friendly font.
SKETCHES
MOBILE APP
